Rod Cavazos: Life Inside a Type-Obsessed Design Lounge
Rod Cavazos kicked things off in what seemed to be his typical, unorthodox style by asking his audience to turn on their cell phones and jack up the volume. If your phone rings, you get a prize. He also made it clear that he was not at the conference to uplift or inspire his audience. He claimed he was only at TYPO for show and tell, but that’s arguable. Rod was charming and his talk was undeniably inspiring.