What would TYPO Berlin be without constantly re-inventing the conference design? The communications design of this year’s gathering is true to its motto Trigger and invested in the power of custom font design. The catchy creation is the brainchild of studio adhoc and font designer René Bieder. // Read German version here.
Was wäre die TYPO Berlin ohne ein sich ständig neu erfindendes Konferenzdesign? Das Kommunikationsdesign zur „TYPO Berlin 2018 Trigger“ stellt das Motto in den Mittelpunkt und setzt auf die Stärke eines Custom-Fontdesigns mit vielen praktischen Extras. Verantwortlich für die Gestaltung sind studio adhoc und der Fontdesigner René Bieder. // Lese die englische Version hier.
Design by committee is a term sometimes (ahem, always) negatively used in the creative industries. But now, the trend and move from classical agencies to in-house designers has lessened the stigma attached to working “in-house” and for “team client side”. Prarthana Johnson and Gerrit Kaiser from Soundcloud, tag team to talk about what it means to be designers who are not afraid of designing by committee.
Im ICE von Stuttgart nach Berlin haben wir gestern Jochen Rädeker befragt. Der Gründer und Manager der Designagentur Strichpunkt wird uns an diesem Donnerstag um 19:00 Uhr auf der TYPO Berlin in seinem Talk “Hello future – goodbye design! Wie die Zukunft Gestalt annimmt“ darüber sprechen, wie sich die Rolle des Designers in der Zukunft definiert und erklären, warum er Designer immer noch für den großartigsten Beruf der Welt hält.
In this “behind the scenes” talk from 2014 titled “Out of our minds – How to achieve everything we have … in a much shorter time”, Daniel takes us on a painfully honest journey through the do’s and don’ts, ups and downs, and many fails Stupid Studio has experienced since setting up shop in 2006.
Matteo Bologna of Mucca Design speaks about his beginnings in the business and recent projects, discloses how you can use low expectations to your advantage, and explains why he is not afraid of the rise of the template.
Vitaly Friedman hat den Blick für das Wesentliche und die Leidenschaft sich digitalen Problemen zu stellen. Er hat dafür seine eigene Herangehensweise erarbeitet und überrascht, weil er über vermeintlich etablierte Wege anders denkt – erfolgs- und lösungsorientiert.
From touring musician on MCA/Universal Records, Design Director for President Obama’s 2012 campaign, to Creative Director of Facebook’s Communication Design team, it feels like Josh Higgins has lived a lot of lives. Taking us through the course of his career, he touched on the moments that led to each of these experiences, what he’s learned along the way and “what the f*ck he does at Facebook”.
An dieser Stelle lenken wir unsere Aufmerksamkeit auf die Talente der neuen Generation, die dieses Jahr außerordentlich gut repräsentiert wird von unseren Sprechern Marlene Schufferth, Harry Keller und Christian Klier. Alle drei sind in Berlin ansässig und in Design-Agenturen, Start-ups und als Freelancer tätig.
Lead UX Strategist at Fresh Tilled Soil, Jason Pamental is passionate about bringing digital products to life with typography. He has written books about responsive web principles and this years TYPO attendees were lucky enough to get the low-down as to how these principles can be applied.
Like with good wine, there can never be enough good type, referring to Adrian Frutiger’s answer to the question if we still need more typefaces. But to find your favorite bottle of the tasty red, you might need to take a few sips.
Huge diversity, all the details and possible combinations do not make it an easy decision to pick out the right typeface – and this is where it comes down to a good strategy.
