Thomas Phinney: Font Detective, Extra Bold
Thomas Phinney is a type sleuth, font detective, and an all around Sherlock Holmes kind of guy when it comes to fonts. In his own words, “I’m just a font geek who knows a little about printing.”
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Mike Monteiro: What Clients Don’t Know (And Why It’s Your Fault)
When Mike Monteiro and Erika Hall cofounded Mule Design, neither of them knew anything about the business of design — that is, how to sell it to and deal with clients. They made plenty of mistakes, so he’d like to tell you a few things to avoid in your career as a professional designer.
New Bohemia Signs Signpainting Workshop
New Bohemia Signs proprietor Damon Styer led a hands on workshop Friday morning teaching the technique of lettermaking using a quill brush. Instruction began with starting and finishing simple strokes, and then with practice, the construction of an all caps gothic alphabet.
Yves Peters: Trajan in Movie Posters
A few years ago Yves Peters noticed a demand from people to know what typefaces are being used on movie posters. So he started blogging about it on the FontFeed blog.
When you start looking at movie posters all the time, you start noticing some pretty major trends. If the movie is a comedy, it will most likely include large, chubby red or blue type. If it’s a romantic comedy, the font will mostly likely be serif. Indie films? More than likely you can expect some sort of hand-rendered Helvetica or Gotham. But, Yves notes, all type aside, if there are two people laying in bed on the movie poster. You can almost be guaranteed there won’t be any action.
Heath Kessler The Pendulum Swings Back: Creating Opportunities for an Online Community in the “Real World”
First of all, I think you need to know that, by his own admission, Heath loves the word “verdant.” Because he likes green, growing things. In fact, as attendees of his session discovered, he seems to like vibrant, growing, dynamic things of all types. Especially when they involve community, creativity, and the ways people can nurture both by diving further into their neighborhoods, learning more about the people around them.
Morag Myerscough: Obsessions
Morag Myerscough talked about many things today. Among these a common point that she came back to was her various obsessions. These obsessions are important because they are what ended up being the definitions of her own style. Which when you think about it makes sense.
Michael B. Johnson: Making movies is hard fun
Michael Johnson set up his presentation today by giving us an outline of what he was going to be talking about. Going from a brief history and overall philosophy of PIXAR to how they work and function as a studio. He delves into how PIXAR started as a spin off of Lucas Film, and eventually merging with Disney.
Jim Parkinson: What do Hallmark Cards, the Circus, Rolling Stone and the San Francisco Chronicle have in common
When you’re in the same room as the guy who designed the Rolling Stone logo, you know it’s going to be a great afternoon. And just to clear the air, Jim Parkinson says the Rolling Stones are just as wild as they were portrayed to be. And more so.
Thomas Castro (LUST): Digital Anthropology
Thomas Castro of Lust gave an eye-opening talk on the incredible work they are doing in what he calls “digital anthropology.”
Jessica Hische: Uniting Nerds Through Typography!
Just as her url claims, Jessica Hische is awesome. The self-described Letterer, Illustrator, Crazy Cat Lady, and Secret Web Designer opened today’s TYPO SF with an inspiring overview of how, in just a few short years, she’s come from being “that drop cap girl,” and “that should I work for free flowchart girl,” to being one of today’s most well known and loved designers.
Rod Cavazos: Life Inside a Type-Obsessed Design Lounge
Rod Cavazos kicked things off in what seemed to be his typical, unorthodox style by asking his audience to turn on their cell phones and jack up the volume. If your phone rings, you get a prize. He also made it clear that he was not at the conference to uplift or inspire his audience. He claimed he was only at TYPO for show and tell, but that’s arguable. Rod was charming and his talk was undeniably inspiring.
John Berry on Cheap Quality: How to Use Design and Typography to Make Up for Lack of Budget
John Berry drew an audience by discussing a problem every designer encounters. No budget and possibly even *gasp* Kinko’s printing.