TYPO London 2011 : Speakers : Tony Brook

Since its inception, multimedia design has been criticised for adopting print design approaches (see also earlier blog entry, Neville Brody, “Where’s the Beef?”, 1996).

Tony Brook is a pioneer in developing ‘Media Neutral Design’. The studio he founded, Spin, where he acts as Creative Director, centers its work around the affinity to images, colours, ideas, content, material, pattern, techniques and typography, thus employing all prospects of graphic design. Besides the array of tools and techniques, their emphasis focuses on close and continued contact to clients that range from small and regional enterprises to international big players.

Brook has been a member of the Alliance Graphique Internationale since 2007 and regularly lectures at English as well as International Universities. He guest curated an exhibition about Dutch design legend Wim Crowel at the London Design Museum and the show will be on tour at the Stedelijk museum, Amsterdam, from 13 August 2011.

Tony Brook

Tony Brook

Born in Halifax, West Yorkshire, Tony studied at Percival Whitley College of Further Education and then at Somerset College of Arts and Technology in Taunton. Tony lectures nationally and internationally and is currently an external examiner for the MA Brand Identity course at the London College of Communications. Tony is guest curator of ‘Wim Crouwel - A graphic odyssey’ a major retrospective of the Dutch master’s work currently on show at the Design Museum in London. He was admitted to the Alliance Graphique Internationale in 2006 and is the current president of the UK chapter.

Brook has explored many of the places that visual communication can take us to, some of which he will present at TYPO London.

Samples of Spin design, images © spin.co.uk

: Web

spin website for Proa, Buenos Aires

Homepage for Buenos Aires based Proa Foundation by Spin

BoomBoom website, spin, London

Homepage as part of multimedial design campaign for BoomBoom cricket supply, by spin

 

:  Motion

First Cut, Motion Design, © Spin, London

»First Cut« Trailer, 15 second animation for channel 4 broadcast station


»More 4« Trailer,  23 second animation, part of multimedial campaign for launching a new TV station

: Exhibition

Guest curator of  Wim Crowel exhibition in London Design Museum, 2011

Wim Crowel Exhibition, Design Museum London, spin

Exhibit from Wim Crowel exhibition

Art Fashion Identity, spin, London

Art Fashion Identity, GSK Contemporary, 2010, Royal Academy of Arts

: Print & Editorial Design

Cover of Print Magazin, designed by spin, UK

Editorial Design, Print Magazine, August 2011

Book Logo, spin, London

Design of “Logo”, by Michael Evamy, 2008

: Publishing

Together with author and historian Adrian Shaughnessy, publishing company Unit Editions, a  was founded in 2009. Since then it has published a series of much sought after research papers devoted to graphic design and visual culture. Furthermore Brook expressed his insight into the daily life and the achievements in designing in 2009 in »Studio Culture: The Secret Life of a Graphic Design Studio«.

: Watch Tony Brook speaking at TYPO 2011 London! Get your ticket now or enter our sign contest. You might be lucky enough to win in the weekly draw.