Christoph Bender, Ilke Rangette

The E.ON Brand Transformation

TYPO Berlin 2018 Trigger | Friday, 18 May | 4:30 pm | Show | English

Brand Talks

Brand Talks is the new rapid talk format on the second conference day. After the keynote by London-based branding expert Michael Johnson (johnson banks), talks change in a 30-minute cycle. The final talk gives Thomas Müller, Head of Design and Innovation at Fjord with his summary “The End of Branding As We’ve Known It”. Moderator of the Brand Talks: TYPO programme director Jürgen Siebert.

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Christoph Bender

Creative Director bei MetaDesign

Christoph Bender was born in 1979 in the middle of nowhere. As a Creative Director at MetaDesign he is looking for what lies at the very core of a brand, and how it relates to people and how it can be conveyed most effectively. With over 12 years of profound experience in…
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Ilke Rangette

Head of Brand Management at E.ON

Ilke Rangette is Head of Global B2B Marketing at E.ON SE, with over 14 years of experience guiding all facets of strategic and creative brand development at E.ON. In her role as Head of Brand Management & Sponsorships, she has been responsible for establishing the new, cohesive E.ON brand platform as…

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