Brand Talks is the new rapid talk format on the second conference day. After the keynote by London-based branding expert Michael Johnson (johnson banks), talks change in a 30-minute cycle. The final talk gives Thomas Müller, Head of Design and Innovation at Fjord with his summary “The End of Branding As We’ve Known It”. Moderator of the Brand Talks: TYPO programme director Jürgen Siebert.
Simon Umbreit (oddity)
Director & Co-founder Oddity (Berlin)
Simon Umbreit is the director and co-founder of the oddity agency and has been chaperoning companies and brands through the digital wave for 17 years. Oddity in brief: 120 employees, digital DNA, offices in Stuttgart and Berlin. Selected clients: Walt Disney Company, dm, Krombacher, Mercedes Benz, OBI, Tschibo, Trumpf, Weleda,…