Marcus Veigel, Marvin Dankbar

Fonts in Campaigns

TYPO Berlin 2017 Wanderlust | Thursday, 25 May | 6:00 pm | Show | German

Only attendees can watch this video. This restriction applies for ten months after TYPO Berlin 2017.

Programmatic advertising, dynamic content, and video – a host of trends currently determine the agenda for digital display campaigns. This presentation will illuminate the potential offered by typography and fonts, and which tools are best for digital campaigns in the post-Flash era – in ads, videos, and landing pages.

Marcus Veigel

Marcus Veigel

Head of Concept, Managing Director, Lecturer (Münster)

Veigel studied visual communications in the design department of the Münster University of Applied Science. Since 1996, he has founded several companies, where he was then director, UX designer, or concept developer for digital media. At cynapsis interactive, Veigel has been responsible for the re-launch of numerous web portals (brigitte.de,…
Marvin Dankbar

Marvin Dankbar

Junior Art Director (Deutschland)

Dankbar began as a media designer at cynapsis interactive. He is currently the junior art director and for the last two years, has been responsible for the typography & fonts division. Among other things, he looks at how type can be optimised for all browsers, operating systems, and devices –…

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