Designers in Dialogue: Parra and Jason Munn

Subtitled Music Matters: Graphic Design, Typography, and the Art of the Poster, this talk featured a conversation between designers Jason Munn, Parra, and curator Joseph Becker. Munn and Parra are two radically different designers who often approach the same problem—how to translate music into words and images in show posters and tour merchandise—from opposite ends of the spectrum.

Photo Credit: Amber Gregory

Munn excels in expressing complex concepts in the most minimalistic and conceptual of manners, transforming a car, the serpentine trail of skidmarks, and the paths of two trailing bullets into the story of Bonnie and Clyde. A near polar opposite, Parra works with hand-drawn, highly organic type and surrealistic, beaked characters to depict moments captured from incomplete narratives.

Despite the vast differences between their work, the conversation revealed several similarities. The first was that both Parra and Munn were skateboarders, and feel influences from that background (if less than obvious) in their current work. Munn, for instance, noted that skateboards used to be silk-screened, which led to limited palettes, and eventually, to some very minimalistic pieces. And both designers mentioned World Industries’ use of found objects as a source of inspiration.

The talk also offered interesting glimpses into the two artists’ careers and creative processes. Parra, for instance, admitted to having discovered a love of hand-drawing his type due to frustrations with his font collection and working with type in general. Similarly, he started creating his strange “beaked” characters after noticing the disparity between his organic, freeform type and the hard edges of photos. In fact, he said that his drawing skills weren’t that great when he started, but developed in tandem with his career. Fascinating how creative frustrations can lead to the breakthrough techniques that go on to define careers.

Speaking of strange, beaked characters: at Joseph’s request, Parra discussed the significance of these characters for him. Calling the beaked faces “masks,” he suggested that he felt the masks help the viewer avoid typecasting his characters. If he’s a guy with a mustache, he said, then he’s just a guy with a mustache. Without familiar features to latch onto, the characters remain strange, impossible to pin down.

Jason Munn

Jason Munn

Jason Munn is originally from Wisconsin, but now calls Oakland, CA home. He began making posters almost ten years ago for local venues and independent musicians, designing under the pseudonym The Small Stakes. Now, working under his name, Jason continues to focus on posters, as well as design and illustration commissions. Jason's work has appeared in numerous exhibits and publications. A selection of his posters are part of the permanent collection at the San Francisco Museum of Modern Art and Denver Art Museum. In 2010, Chronicle Books published "The Small Stakes" which focuses on Jason's posters created from 2002-2009.
Parra

Parra

Dutch artist Parra (1976) is best known for his curved post-Pop imagery, highly saturated colors, vibrant hand-drawn letters and worlds inhabited by hybrid, surreal characters. Celebrated by galleries and championed by an underground following from the outset, Parra has quickly become a respected and eclectic artist worldwide. Working across drawing, painting, animation and sculpture, Parra creates an enigmatic and instantly recognizable style that defies easy categorization. Parra is cofounder of cult apparel label Rockwell Clothing and a member of electronic music group Le Le. Parra Lives and works in Amsterdam, The Netherlands.
Munn detailed how he got his start designing posters for bands simply by emailing acts he knew would be in town, creating the pieces, and selling them at the shows. Many, he said, would contact him later asking if he was doing okay—apparently this tactic struck them a bit odd!

Of course, the conversation ranged much further afield, but in closing I’d like to share two of my favorite quotes from the session:

I can fill up a whole sketchbook working on just one poster. Which is ridiculous.

—Jason Munn

You just gotta make something awesome.

—Parra

The latter in response to an audience member looking for advice on how to break into making music posters. Pretty sage advice.

posted by John Moore Williams