Six questions for … Todd Childers

Today´s “Six questions for …” with Todd Childers, Associate Professor Graphic Design at the Bowling Green State University.

 

Which work are you particularly proud of? Which work best represents your style or approach? 

I am proud of my design for the AIGA Toledo (Ohio) Downtown Windows project, that was installed in April 2011. I know this will sound very pretentious, but I was inspired by the Josef Muller-Brockmann designs for the Music Viva concert series. I attempted to take Muller-Brockmann’s Concrete Art approach to a degree. I drew all of the geometric sans serif faux Futura-like letter forms treating them as abstract geometric forms. I limited the color palette to cmyk primary colors and let them freely mix where the geometric letter forms cross the colors mix. The end result is sort of a Modernist, or I suppose it’s more of a Postmodernist stained glass window.

What inspires you?
I am inspired by things that either surprise or astound me. I suppose we all are. But I would never have started researching the subject for my TYPO talk on the unexpected, near psychedelic manipulation of Modernist Grotesque typography, if I had not discovered the Gerstner designs for Sinar camera equipment advertisements last summer. At the time I was researching for my talk on dimensional typography at ATypI Dublin, and these oddball designs kept popping up! I could not explain them. So I wrote people like Steven Heller or Rick Poynor or Paul Gehl and no one could explain what was going on. So now, hopefully I can and will in a few days!

Which character/letter would you take to a deserted island?
God what a question! It would probably be J so I could lay it on its side and use it as a cushion to float to civilization! Wow that would be a great skit for Sesame Street animation!

TYPO Berlin 2011: What are you especially looking forward to?
Everything! OK I have to admit being a Calartian (a being who studied at the California Institute of the Arts or CalArts. I earned my MFA in Graphic Design there in 1993). I particularly look forward to April Greiman’s presentation.

For TYPO-veterans: Your favorite TYPO-moment?
I am not a veteran.

Required reading: What are currently your favorite interesting/beautiful publications, books and links?
Anton Stankowski‘s Frei Und Angewandt 1925-1925 (in English its Free and Applied Art 1925-1995). It was by far the most helpful in explaining the Zurich hot house for design that lasted from 1929 to 1936, which little has been written about.

Todd Childers

Todd Childers

Associate Professor Graphic Design at the Bowling Green State University. Todd presented at the ATypI Word conference in Dublin, Ireland 2010. Recognitions include: AIGA XCD Sharing Dreams 5 Exhibition, Cuba 2008, Steven Heller’s Letterforms: Bawdy, Bad and Beautiful, 2003, Honorable Mention Garage Font’s Next Big Thing Font Design Competition, 1998, Graphis’ Digital Type, 1997, ACD 100 Show, 1995. Education: MFA CalArts, 1993, Bachelor in Visual Design NC State University, 1986.