Holding more than 15 years’ experience in Design, Fernando is a specialist in branding with an extensive experience in creating, developing and implementing 360º programmes. His work is based on the idea that the brand is a living entity and care should be taken in all small details. Similarly he considers necessary to accompany the client during the entire project and always offer the best solution.

Those premises, in addition to his strategic, conceptual and creative capacities, successfully, have helped him to lead a vast array of global branding programmes for companies on the telecommunications sector, such us Telefónica, Movistar, Vodafone; for airlines, Iberia and IAG Group; for banking, Santander, BBVA, Banco Popular Dominicano, Banco del Pacifico; for FMCG, Grupo DIA, amongst others.

Previously, Fernando worked as Design Director in Lambie-Nairn, also as Designer for The Brand Union. Fernando holds a BA in Graphic Design by the Istituto Europeo di Design.