Founder of diesdas.digital & Project Manager of Der Zukunftsfonds (Northeim, Deutschland)
Lorenz Seeger was born on February 14, 1988 in Northeim. After secondary school and community service in lieu of the draft, he studied communications and multi-media design in Aachen and Maastricht.
At the end of 2015, Seeger joined with three colleagues to found the diesdas.digital agency, which bundles a skill set of strategy, branding, design, and development. Seeger works for clients such as Trivago, Volkswagen, Audi, Deutsche Post, Postbank, Red Bull, AZ Medien, and Der Zukunftsfonds. In addition, from 2015 to 2016, he was a lecturer at Berlin’s HTW University of Applied Sciences.
Brand Talks is the new rapid talk format on the second conference day. After the keynote by London-based branding expert Michael Johnson (johnson banks), talks change in a 30-minute cycle. The final talk gives Thomas Müller, Head of Design and Innovation at Fjord with his summary “The End of Branding As We’ve Known It”. Moderator of the Brand Talks: TYPO programme director Jürgen Siebert.