In his presentation, Uli Staiger will use practical examples to illustrate how modern ad motifs are created. In addition to discussing the structure and design, he’ll talk about the key tools, ranging from Fotolia’s available microstock to amazing Photoshop techniques to the use of complex 3D software. With a fine balancing act in the use of those tools, he creates spectacular motifs with their typical high information density that are, however, never boring or clichéd.
Uli Staiger
Photographer / Digital Artist (Berlin)
Uli Staiger is a photographer, image manipulator, digital artist, teacher and author and is among Germany’s best known photographic artists. His skilful use of 3D software and Adobe Photoshop makes the creation of his complex and much lauded work possible. His background as a trained photo technician and master photographer,…
