Patrick Cox

Social. Work.

TYPO London 2012 Social | Saturday, 20 October | 4:00 pm | Logan Hall

Design reflects changes in attitudes, and expectations. As social networks have evolved and found new ways of getting things done – improving the way we produce and consume things – how should ‘design’ adapt to help create, rather than mirror, a more porous, more ‘useful’ society?

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Patrick Cox

Patrick has recently been helping Eight Inc (the design company behind the Apple Stores) set up shop in London. “Taking a brand forward will often create new models, new services and new experiences that may at first seem surprising but in retrospect manifest an emerging strategy – and shatter category…

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