Jochen Rädeker

Hello future – goodbye design! Wie die Zukunft Gestalt annimmt

TYPO Berlin 2016 Beyond Design | Thursday, 12 May | 7:00 pm | Hall | German

Algorithms, big data, and content are the new alphabet of successful branding. Is there any space left for the letter D – as in design? How shall we define the future role of the designer? Jochen Rädeker will discuss projects that show what is changed when the interface is branded, when design is rather seen as a conceptual model than as a way of shaping, and when ideas matter more than forms. He will ask: What will remain? What chances offer counter-trends against mega-trends? And why is being a designer still the best job in the world?

Jochen Rädeker

Jochen Rädeker

Co-Founder & Managing Partner Strichpunkt (Stuttgart)

Jochen Rädeker is co-founder and managing partner of the design agency Strichpunkt, headquartered in Stuttgart and Berlin. As one of the largest design offices in Germany, Strichpunkt has held its own as one of the most awarded design studios, placing consistently amongst the top 10 creative rankings for over a…

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