TYPO Berlin 2012 sustain


Paula Raché

Paula Raché is a graphic designer born in Berlin. She enjoyed work experience within several agencies working on graphic, packaging and exhibition design. She now focuses on connecting design with society to encourage people’s critical and creative thinking. With Aart van Bezooyen, she works on a book publication that brings together local projects and stories from around the world to inspire a more sustainable future.

Talk: German
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It’s Not Easy Being Green: Around the World with Aart and Paula

TYPO Berlin 2012, 17.05.2012, 20:00 Uhr (TYPO Show)

It’s Not Easy Being Green is the title of a research project by designers Paula Raché (German) and Aart van Bezooyen (Dutch). They asked themselves: »What is the role of design in creating a more sustainable future?«, and left their studios for 184 days looking for answers and ideas from around the world. After a dozen countries and some culture shocks, they returned home with their minds and bags full of discoveries worth sharing. They look back at their journey and give a preview of their upcoming book.